Your business portrait, or “headshot”, is frequently the first impression your potential clients get of you. Doesn’t it make sense that it’s a current likeness of you? If you haven’t changed your photo in many years you risk souring a potential client’s first impression if they’re busy thinking that you look nothing like the photo they’ve seen. Is that what you want as you’re shaking hands and introducing yourself? Probably not.
Plan to update your photo every two years, give or take. If you’ve altered your hair cut, color, or facial hair style significantly, or had an appreciable weight change, you might want to consider redoing your portrait sooner.
Go check out your image on social networking sites, business cards and your website. Does it accurately represent how you look today and how you’d like to look? If not, take the opportunity to pamper yourself with a hair and makeup session and go into the portrait session feeling your best. That confidence will shine through and that’s what potential clients and business partners want to see!
If you have business associates or friends who might be ready for a new portrait you can share this Post with them.